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International Marketing and Business Development KTP

Aston Business School

Location:  Birmingham based industry leading manufacturer.
Salary:  £37,000 to £39,000 per annum
Contract Type:  Fixed Term (24 months)
Basis:  Full Time
Closing Date:  23.59 hours BST on Wednesday 30 April 2025
Interview Date:  To be confirmed
Reference:  0128-25
Release Date:  Tuesday 01 April 2025

This KTP project aims to innovate the business model of a Birmingham-based, industry-leading manufacturer specialised in material handling equipment. The company seeks a KTP Associate who can apply business model innovation techniques and international marketing research to develop solution-oriented offerings for global markets. 

The role offers an exciting opportunity to work in an ambitious, fast-paced company on a strong revenue growth trajectory. Based in a location well connected to Birmingham’s city centre by public transport or walking, the position requires a strong work ethic, creativity, and autonomy, allowing the Associate to take ownership of impactful initiatives. 

Candidate Profile

Qualified to MSc level, ideally with a BSc in industrial or mechanical engineering, followed by an MSc or MBA with modules in international marketing and business model innovation.

Skills/ experience required include:

Essential for the role:

  • Business model innovation frameworks
  • B2B sales and marketing techniques
  • International marketing methodologies
  • Strategic change management in complex and dynamic environments
  • Engaging and managing stakeholders to drive business growth and success

Desirable for the role:

At least two years of hands-on industrial experience in international marketing, global branding or business model innovation are strongly desirable.

Main responsibilities: 

  • Value proposition (re)design using business model innovation frameworks
  • Value network (re)design using appropriate frameworks and tools
  • International competitor analysis
  • International market segmentation
  • International marketing strategy development
  • Supply chain relationship management
  • Embedding skills, knowledge, frameworks and tools in the organisation
  • Promoting entrepreneurial thinking in the organisation

Personal attributes:

  • Resilience and ability to work in a complex and dynamic international context
  • Strong interpersonal skills to successfully work with various stakeholders.
  • Strong communication and presentation skills. 
  • Ability to work within a cross-disciplinary project team.
  • Leadership qualities, strong self-organization, and time management skills. 
  • Ability to work independently and use initiative.
  • Strong desire to pursue innovative approaches and pathways.

Additional Benefits and support:

Career prospects: 

This job paves the way for a brilliant career in new business development and/or marketing. Remarkably, 60% of our KTP associates are being offered employment by the companies at the end of the KTP. 

This is a Knowledge Transfer Partnership (KTP). It is essential you understand how KTP works and the vital role you will play if you secure this position. To learn more please visit: www.aston.ac.uk/ktp

The Company: A Birmingham-based, industry-leading manufacturer, specialized in engineering and producing material handling equipment.

Aston University: You will work in a project team consisting of Dr Reza Marvi, Dr Wendy Tabrizi, Dr Geoff Parkes, Dr Antonio Masi and Mr Ian McKechnie from Aston University and the Senior Management Team of the company, with the support of the IUK’s Knowledge Transfer Adviser.  

Location: You will be based at Central Birmingham, West Midlands, and you will also have access to the facilities at Aston University. Some travel to Aston University and key clients will be required. 

For informal enquiries about this role please contact Dr Reza Marvi, e-mail: r.marvi@aston.ac.uk 

If you think this isn’t the right opportunity for you, please explore other KTP vacancies across the country: https://www.ktp-uk.org/jobs/ 

Aston University is committed to the principles of the Athena SWAN Charter http://www.ecu.ac.uk/equality-charter-marks/athena-swan . We pride ourselves on our vibrant, friendly, supportive working environment and collaborative atmosphere.

Please visit our website https://jobs.aston.ac.uk/Vacancies.aspx for further information and to apply online.  

As users of the disability confident scheme, we guarantee to interview all disabled applicants who meet the minimum criteria for the vacancy.

The salary being offered for this role is below the minimum threshold for required to sponsor new applicants to the Skilled Worker route. However, Aston University may be able to sponsor the successful candidate if they:

  • Are under 26 years old
  • Hold a PhD that is relevant to the role
  • Have held a Student or Graduate visa in the last 2 years
  • Are already in the UK with a Tier 2 or Skilled Worker visa issued before April 4th 2024

Please contact hr_immigration@aston.ac.uk if you would like to discuss your eligibility for Skilled Worker sponsorship.

Further details:
Job Details
University Information

Aston University is an equal opportunities employer and welcomes applications from all sections of the community.  It promotes equality and diversity in all aspects of its work. We strive to have robust inclusivity strategies in place, including race and sexual orientation, to encourage colleagues to have the confidence and freedom to be themselves in the workplace. For more information, visit: https://www2.aston.ac.uk/about/inclusive-aston

We recognise the value of flexible working.  Please contact the recruiting manager to discuss what flexible working options are available for particular roles.

If you require the job details document or an application form in an alternative format please contact the recruitment team at recruitment@aston.ac.uk

Gender Charter - Athena Swan Gold Award
White Ribbon Accredited - Working together to end men's violence against women
Race Quality Charter Bronze Award
Disability Confident Employer

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